Brand Strategy
Max Factor
Getting real with flexible dieting
Look your best with My Makeup Artist
Bright colors, stylised and minimal world
Influenced by the world of art, this calming palette disconnects from technology. Paying homage to the beauty of “real life” natural resources encourage relaxation first, followed by curiosityand exploration.
I created a highly stylized and minimal world were every detail matters. Only the essentials (mostly appealing food) are introduced into this stripped back world. Shadows will be introduced to accentuate the main elements from the background and give them resonance. Every prop, shadow and colour is curated to work in harmonywith one another. Clean & fresh lighting are used.
Personalised Nutritional Guide
Inspired by fashion, this nutritional guide follows a similar design strategies such as the use of big fonts, rich on imagery and a big range of colors.
Website and other digital assets
Life and food is colorful, and so are all the branded digital assets.